I was born and raised in Los Angeles to some hardcore Lebanese roots. I spent my last teen years in Beirut but I could never let go of the Cali girl inside of me.


After a roller coaster of events, I've ended up in Dubai where I have been living for the past couple of years.


I have always had a deep-rooted passion for the fashion industry and all things über-stylish, which led me to a very fulfilling PR career working with renowned brands such as Givenchy, Aishti, Elemis, Aspinal of London, LaLaQueen, All Saints and Lululemon.


I wanted to create a space to share my darkest fashion secrets and speak up my mind about being a 20 something-year-old living in one of the coolest cities in the world. 


If you love fashion, traveling, good food and a slight laugh, you’ll feel right at home here.





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